Social

WhatsApp is reportedly working on the ability to react to messages in Community announcement groups. The Meta-owned messaging service has been spotted working on the capability on the latest beta version of WhatsApp for iOS. If the capability is rolled out, users will be able to react to messages that are in Community announcement groups using
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Twitter will team up with digital ad verification companies Integral Ad Science and DoubleVerify to provide advertisers tweet-level analysis on content appearing next to their ads, the companies said on Wednesday. IAS and DoubleVerify, who have both previously partnered with Twitter, use technology to independently verify that digital ads are viewed by real people. Advertisers
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Advertising spend on Twitter dropped by 71 percent in December, data from an advertising research firm showed, as top advertisers slashed their spending on the social-media platform after Elon Musk’s takeover. The recent data by Standard Media Index (SMI) comes as Twitter is moving to reverse the advertiser exodus. It has introduced a slew of initiatives
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Facebook Messenger’s end-to-encrypted (E2EE) chats will soon be updated with several features and improvements, including personalised chat themes, customised chat emoji and reactions, group profile photos, according to the company. End-to-end encrypted chats add an extra layer of security and protection to the contents and calls of a chat, protecting them from any third parties,
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Twitter has about 2,300 active employees, Elon Musk said in a Tweet on Saturday. CNBC on Friday reported that Twitter’s full-time headcount has reduced to about 1,300 active, working employees, including fewer than 550 full-time engineers by title. About 75 of the company’s 1,300 employees are on leave including about 40 engineers, CNBC said, citing
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